Privacy Policy
Last updated: October 7, 2026
Dear User,
Loftward is a balloon-climb game published by Sumac Grommet. This Privacy Policy explains what information is processed when you use the app, and why. Because the app includes third-party advertising and attribution technology, certain technical data is collected by our service providers as described below.
1. Data Used to Track You
The following data may be collected and used to track you, meaning it may be used to connect information about you with data from other companies' apps or websites for the purpose of advertising or measurement:
- Device ID — for analytics, app functionality, our advertising, and third-party advertising.
- Advertising Data — for analytics, our advertising, and third-party advertising.
- Coarse Location (approximate region derived from your network) — for analytics, app functionality, our advertising, and third-party advertising.
- Product Interaction (how you use the app) — for analytics, app functionality, our advertising, and third-party advertising.
- Performance Data (app stability and speed) — for analytics, app functionality, our advertising, and third-party advertising. This data is not linked to your identity.
- User ID — for third-party advertising.
- Other Data — for analytics, app functionality, our advertising, and third-party advertising.
2. Data Collected but Not Used to Track You
The following data may be collected but is not used to track you:
- Crash Data — for analytics. Not linked to your identity.
- Other Diagnostic Data — for analytics, app functionality, our advertising, and third-party advertising. Not linked to your identity.
3. Who Processes This Data
The data above is processed by the third-party SDKs included in the app:
- Adjust (attribution and measurement). Privacy policy: https://www.adjust.com/privacy-policy-en.
- AppLovin MAX (ad mediation). AppLovin MAX serves ads from AppLovin and from the third-party advertising networks it mediates, which may receive the data above. Privacy policy: https://www.applovin.com/privacy/.
4. App Tracking Transparency (iOS)
The first time the app runs on iOS, the system will ask whether you allow the app to track your activity across other companies' apps and websites:
- If you allow tracking, our advertising partners may use device identifiers to deliver personalized ads and measure their performance.
- If you deny tracking, the app works exactly the same way; ads may be less relevant and ad measurement is limited.
You can change your choice at any time in Settings → Privacy & Security → Tracking on your device.
5. Data Kept Only on Your Device
Your saved flight, Sky Log entries, badges, and preferences are stored only on your device using iOS standard local storage. This information is not among the categories listed above, is never uploaded to us or to any advertising partner, and is removed automatically if you delete the app. You can also clear it at any time from the in-app Settings screen, which includes a reset option.
The game does not access your camera, microphone, or photo library during normal play. If iOS ever prompts you for such access, any related content stays on your device and is never uploaded.
6. Children
Loftward is intended for a general audience and contains no feature designed to collect personal information from children. If you believe a child has provided personal information through the app, please contact us and we will assist you.
7. Data Security
Data stored on your device is protected by your device's standard iOS security measures. Data processed by our service providers is handled under their respective privacy policies, linked above.
8. Your Rights
You may deny or revoke tracking at any time (see section 4). You may clear locally stored data at any time (see section 5). To ask about data processed by our service providers, to request deletion where applicable, or to exercise any other privacy right, write to us at the address below and we will assist, including by forwarding requests to the relevant provider.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements, app functionality, or the SDKs listed above. Continued use of the app after such changes constitutes acceptance of the revised policy.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us:
Email: anouk@sumacgrommet.info
Developer: Sumac Grommet